Have you ever wonder what would happen if there were only black and white colors all around? What if the orange had black color and the rose had white color? Will that be enjoyable? No, not at all. Colors play an important role in our lives. It represents our personality. It brings joy in our lives.
Color Psychology:
It is the field of psychology that represents the colors as the aspect of our behavior. it represents our emotions. It can change our moods. Why do people feel cool, wearing light color clothes in winter? Similarly, This is also because it gives a refreshing cooling effect to one’s eyes and the person himself.
Uses in Advertisements:
Do you know why do actors, in a specific add., wear same colors as the product? In fact, it is because it attracts the audience so that they can relate the product with the advertisement.
Effect on our Perceptions:
1. Light:
Why do you see a red color light clearly from far away than any other color? This is because red color has longer wavelength as compared to all 0ther colors having shorter wavelength. This makes the red color to be more vibrant so people can see it from far away. For instance, the traffic stop signal is always red.
2. Taste:
The food or any drink that we have, always dressed in beautiful colors so that the consumers get attracted. Furthermore, Seeing beautiful colors activates the taste buds and increases hunger that’s why the food company always make sure to use vibrant colors.
What do Specific colors mean?
Different colors have different meanings:
- Blue indicates how loyal sincere and peaceful a person is.
- Green is the color of health.
- Red is for passion and excitement.
- Grey is for elegance and authority.
- Black is for power and rebellion.
- Yellow is for hope nd optimism.
- Simultaneously, Orange is for success and determination.
Conclusion:
Choose your colors wisely. It should be according to your personality taste and environment. Furthermore, it changes your emotions. It has everything that your life deserves. Similarly, Everybody wants to have a colorful life and its incomplete without colors.
Related: Importance of Colors in our Lives